Franchise Head - R&I

Job description

Lead the commercial strategy for assigned products at the employer Saudi Arabia, develop and implement strategies to transform and shape disease treatment in the specified therapy area. Manage a team of sales and marketing managers to achieve brand business objectives and identify opportunities, issues, and brand performance. Define brand priorities through cross-functional brand planning processes, considering company alliances and SOPs. Ensure effective product communication, promotional support, and marketing plan implementation to reach sales, margin, and profit targets. Conduct market analysis (scenarios, trends, competitors) and monitor quantitative and qualitative product perception. Drive innovation and digitalization across marketing channels. Maintain and develop relationships with KOLs and HCOs while aligning with global/international projects and guidance.

Requirements

• Minimum 2-3 years' experience as Franchise Manager or equivalent role (combined sales and marketing) in a multinational pharmaceutical company
• Experience in both sales and marketing for Respiratory and Immunology preferred or other relevant specialty
• Launch experience mandatory
• Pharmacy or medical background mandatory
• MBA degree an asset
• People management/leadership skills
• Business insights and customer focus
• Managing complexity and decision quality
• Cultivating innovation and strategic mindset
• Managing resources, execution, and performance focus through accountability and influence
• Building collaborative relationships
• Optimizing diverse talent and valuing different perspectives and cultures
• Influencing through effective communication, driving engagement, vision, and purpose
• Overseeing Brand Lifecycle, Portfolio Expansion, Growth Planning including Omnichannel Engagement
• Proven track record of building diverse, high-performing teams
• Internal candidates additional criteria: 1+ year in current role at the employer with strong understanding of AZ ways of working, Code of Ethics, and governance
• Demonstrated growth trajectory in talent reviews with solid management endorsements and no critical performance/compliance flags
• Led at least one major innovative product/indication launch within AZ (or equivalent) covering pre-launch shaping, go-to-market, access, omnichannel activation, and post-launch optimization
• Minimum 2 years combined Sales and Marketing exposure mandatory

Skills