Brand Marketing Manager
Riyadh
Job description
ZEEKR Very Kryptonian is hiring a Brand Marketing Manager for the Riyadh region. Responsible for developing and executing localized integrated marketing campaigns for new vehicle launches in partnership with subsidiaries and distributors. Translates corporate marketing strategy into regional brand development and communication plans, crafting campaign concepts, content direction, and communication cadence. Leads early-stage research, positioning, and PR planning to deliver integrated communications solutions that build the Geely brand. Aligns with distributors on localized creative assets and TVC scripts, manages marketing reimbursement standards, oversees advertising execution with continuous optimization, and drives PR initiatives to completion. Owns and elevates the Geely Auto brand image in designated markets
Requirements
- Bachelor's degree or higher in Marketing, Advertising, Journalism, Communications, English, Russian, Spanish, Arabic or a related field
- 5+ years of overseas marketing/communications experience, preferably in the automotive industry
- full professional proficiency in English as a working language
- proficiency in Arabic or other regional languages is a strong plus
- strong cross‑functional communication and coordination skills across cultures and time zones
- proven ability to take strategy from deck to delivery
Skills
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