Social Media Officer

Job description

Social Media Ads Administrator We are looking for a Social Media Ads Administrator to join our Restaurants team, and contribute to making our brands more visible and influential. Tasks and Responsibilities: • Plan and manage paid advertising campaigns across Meta, TikTok, Google and others • Increase restaurant awareness, reservations, number of visitors and followers • Manage advertising budgets and achieve the best return on investment (ROI) • Create, test and optimize audiences and advertising campaigns • Collaborate with the content and creative team to transform food content into high-performing ads • Track results, analyze data and continuously improve campaigns • Discover new opportunities to grow and develop our brands We are looking for: • Proven experience in managing paid social media advertising • Strong knowledge of advertising Meta and TikTok • A sense of creativity and understanding of what makes a customer stop, crave, and engage • Analytical, creative, and business-minded personality • Experience in the restaurant, food and beverage (F&B) sector • Someone who understands that successful advertising must ultimately translate into increased customer numbers and visits to the restaurant Location: Jeddah: Content Creator | CONTENT CREATOR Are you always the one with ideas that make people stop scrolling? We are looking for a talented and creative content creator to join our team and transform our restaurant brands into fun, innovative and engaging content. Your tasks: • Creating new and innovative ideas and concepts for TikTok content • Implementing the content from the idea, photography, editing, publishing • Photographing food, restaurants, behind the scenes, experiments and trends • Following the latest TikTok trends, Trending sounds, formats and content • Coming up with creative ideas for new dishes, offerings and restaurant experiences • Working directly with the marketing team and managing the Instagram posting plan and schedule • Appearing on camera when needed • Constantly experimenting with new ideas and formats to increase views, engagement and followers • Proven experience in creating TikTok content and short videos • Strong creative thinking and non-stop ideas • Excellent understanding of what works on TikTok and Instagram • Ability to film and edit independently • Confident, energetic and comfortable in front of the camera • Passion for food, lifestyle and trends • Previous experience in the restaurant, food and beverage (F&B) sector • Someone who does not wait for instructions - sees the idea and implements it

Requirements

• Plan and manage paid advertising campaigns across Meta, TikTok, Google, etc.
• Increase awareness of restaurants, reservations, number of visitors and followers
• Manage advertising budgets and achieve the best return on investment (ROI)
• Create, test and optimize audiences and advertising campaigns
• Collaborate with the content and creative team to turn food content into high-performing ads
• Monitor results, analyze data, and continuously improve campaigns
• Discover new opportunities to grow and develop our brands
• Proven experience managing paid ads on social media

Skills