Group Director of Marketing & Communications

Job description

Makkah Clock Royal Tower, a Fairmont Hotel, is located steps from Masjid al-Haram and the Holy Kaaba, forming a landmark of the Abraj Al the employer complex. The hotel offers 1,650 guest rooms and suites with five‑star service. The portfolio also includes Raffles Makkah Palace, Swissôtel Makkah and Swissôtel Al Maqam Makkah. FRS Makkah seeks a commercial leader to design and execute an integrated marketing and communications strategy that strengthens brand positioning, drives revenue growth and enhances the reputation of each property

Requirements

• Minimum of 10 years progressive experience in marketing, public relations and communications, preferably within luxury or upper‑upscale hospitality
• at least 3 years experience in a senior leadership role, 5 years preferred
• experience leading marketing and communications across a multi‑hotel or cluster portfolio
• experience developing and executing integrated marketing and communications strategies for established hospitality brands
• proven track record in public relations, media relations, brand positioning, reputation management and strategic communications
• strong understanding of digital marketing, social media, content development, CRM, loyalty marketing and marketing analytics
• proven experience in KPI management, performance measurement and management reporting
• ability to connect marketing strategies with commercial objectives and deliver measurable improvements in brand visibility and customer engagement
• experience managing substantial marketing budgets, external agencies, strategic partnerships and cross‑functional teams
• fluency in written and spoken English
• Arabic proficiency is a strong advantage
• experience in Saudi Arabia or GCC markets, especially luxury hospitality or religious tourism
• familiarity with Accor brands, brand governance frameworks, loyalty programs and corporate marketing systems

Skills