Director of Marketing and Sales Department

Job description

Objective of the job: • Strategic management of the company’s brand, its products, and its spread internally and externally, and working to achieve its marketing and sales goals and continuous growth. • Strategic management of advertising, promotional and media activities, all communications, social media, internal and external digital marketing (3000+ employees) and public relations development. • Activating the role of marketing research and studies and comparisons with major competitors in supporting decisions and revealing the feasibility of current products and services, and developing and adding new products and services. • Active participation in preparing budgets and targets, developing pricing strategies and policies for products and services and supporting the local, regional and international geographical expansion of the brand. Tasks: • Planning and budgeting for sales, marketing, promotion and communications activities. • Managing all sales and marketing activities. • Develop the company's marketing strategy in line with the company's objectives. • Coordinating marketing campaigns with sales activities. • Supervising the company's sales and marketing budget. • Prepare and disseminate all marketing materials in line with marketing plans. • Planning and implementing promotional campaigns. • Manage and improve lead generation campaigns, and measure related results. • Overall responsibility for brand management and corporate identity. • Preparing digital and print marketing campaigns. • Monitoring and reporting on marketing communications activities. • Supervising market research and analyzing market trends • Maintain effective internal communications to ensure that all company departments are concerned He has full knowledge of marketing objectives. • Ensure the consistency and cohesion of the company's brand image. • Analyzing the relationships of potential strategic partners to market the company.

Requirements

• Bachelor's degree in marketing or related field
• Master's degree in the same or related field is preferred
• 10 years of marketing experience, preferably in the restaurant field

Skills