Head of TikTok Shop

Job description

Lead the development and scaling of TikTok Shop strategies for direct-to-consumer and B2C brands across the DACH region. Oversee TikTok Shop operations, drive commercial performance, and identify growth opportunities through social commerce. Collaborate closely with company founders to set strategic priorities and translate business objectives into measurable results. Leverage performance data, emerging social media trends, and creative best practices to continuously improve campaigns and content assets. Benefit from advanced creative training to identify and develop top-performing content strategies. This fully remote role is ideal for an ambitious, results‑driven professional thriving in a fast‑paced environment.

Requirements

• Demonstrable experience in e‑commerce, influencer marketing, social media, or social commerce
• Proficient understanding of TikTok trends, creator ecosystem, and audience behavior
• Experience with analyzing performance metrics and identifying growth opportunities
• Ability to translate data into practical optimization strategies
• Strong strategic thinking and ability to develop, implement, and refine commercial strategies
• Excellent communication and relationship management skills with founders and stakeholders
• Creative judgment to identify high‑performing content and audience preferences
• Ownership mindset and drive to achieve business goals
• Commitment to dedicate necessary time and energy for a growth‑focused role
• Remote working skills to manage priorities and communicate effectively.

Skills