Marketing Expert

Job description

About the Role: the employer is seeking a Marketing Expert to join its team in Riyadh, Saudi Arabia. The full-time role focuses on developing and executing marketing strategies, especially identifying and managing partnerships with Key Opinion Leaders (KOLs) in international markets. Key Responsibilities: develop and implement KOL marketing strategies and plans for the Saudi market; execute marketing campaigns across social media platforms; create marketing content and promotional plans aligned with brand identity and cultural sensitivities; oversee content production, scheduling, and performance monitoring; monitor and evaluate campaign performance using metrics such as engagement and conversion rates; formulate optimization strategies; collaborate with product, ad operations, and design teams to ensure content consistency with brand identity and tone; full-time position based in Riyadh requiring active collaboration with internal teams

Requirements

• minimum of 10 years experience in a relevant marketing role
• ability to identify, vet, and negotiate partnerships with KOLs in overseas markets
• skill in developing and implementing KOL marketing strategies
• experience executing campaigns across social media platforms
• proficiency in creating marketing content aligned with brand identity
• experience overseeing content production, scheduling, and performance monitoring
• knowledge of metrics such as engagement and conversion rates
• ability to formulate optimization strategies
• ability to collaborate with product, ad operations, and design teams for content consistency

Skills