Marketing Manager - ERP & Digital Solutions

Job description

The Marketing Manager will own and execute the full marketing strategy for the ERP and Digital Solutions portfolio. Responsibilities include shaping and amplifying brand identity, developing and implementing SEO strategies to boost visibility and organic traffic, building and managing a comprehensive content plan covering blogs, whitepapers, case studies, and thought leadership, designing and running multi‑channel lead generation campaigns, managing and growing social media presence, planning and executing media buys to maximize ROI, organizing and hosting webinars and industry events, collaborating with technology partners such as SAP on joint marketing initiatives, creating and managing marketing automation and CRM workflows for lead nurturing, developing PR strategies and press releases, and tracking, measuring, and reporting on all marketing activities

Requirements

• Strong expertise in SEO, lead generation, content marketing, and paid media campaigns
• Hands-on experience with social media management and marketing automation tools
• Skilled in planning and hosting webinars or industry events
• SAP
• Git
• Sales
• Search engine optimization
• Social media account management
• Brand identity

Skills