Demand Generation Specialist

Job description

The role focuses on developing and executing demand generation campaigns aligned with strategic objectives. Collaborates closely with sales and marketing teams to generate high‑quality leads and strengthen customer relationships. Analyzes campaign performance data to derive insights and improve ROI. Produces high‑quality marketing content such as emails, landing pages, and promotional materials. Utilizes marketing automation tools to manage campaigns and track performance metrics. Stays updated on the latest demand generation and digital marketing trends to ensure innovative approaches

Requirements

• Proficient with marketing automation platforms and CRM systems
• Knowledge of SEO, PPC strategies, and content marketing
• Excel
• Git
• Sales
• Search engine optimization
• 3-5 years experience in demand generation or digital marketing
• Bachelor's degree in Marketing, Business or related field
• Strong analytical skills
• Excellent communication and interpersonal skills
• Self‑motivated and able to work independently and in a team

Skills