Marketing Specialist

Job description

You will lead the creation of marketing strategies that accurately target the right audience, benefiting from data analysis and recent trends in the Saudi market. You will be part of supporting digital transformation in line with Saudi Vision 2030 to enhance the knowledge economy, and will contribute to achieving business growth goals. General overview of the profession: Setting goals and developing marketing policies for goods and services, supervising their implementation and evaluation, conducting market tests, and preparing, presenting and archiving specialized documents and reports related to the field of marketing. The usual tasks of this profession: • Determine the general and subsidiary objectives of marketing, develop marketing policies, plans, programs, and facilities, analyze the product life cycle, determine the reasons for the success or failure of marketing products, analyze competitors’ prices, and develop pricing policies. • Determine promotion programs, choose distribution channels and evaluate the effectiveness of advertising. • Setting a timetable for implementing marketing policies, following up on their implementation procedures and evaluating the results. • Conducting tests for new products before putting them on the market in their final form and using special computer programs in the field of market testing and according to business requirements. • Prepare specialized documents and reports related to marketing, provide appropriate recommendations and appropriate solutions, display them, clarify them, and save them in their database in accordance with approved policies and procedures

Requirements

• Bachelor's degree in Marketing or related field
• Experience in digital marketing
• Proficiency in English

Skills