Sales Executive - Auto Parts

Job description

The Automotive Spare Parts Sales Officer drives sales of Salama Auto Parts in Saudi Arabia. The role involves daily visits to workshops, dealers and retailers to promote products, convert visits into orders and meet sales targets. It ensures strong presence in the assigned territory, opens new accounts to increase market share, and applies knowledge of car makes and models to guide customers to the right solutions. The officer builds trust‑based relationships with mechanics, shop owners and purchasing managers to secure repeat business. He/she adheres to approved price lists, protects margins, and reports competitor pricing and promotions. Coordination with branch sales and logistics ensures stock availability and timely delivery. The officer promotes new SKUs such as coolants and radiators and educates customers on their benefits

Requirements

• Proficient practical market knowledge of fast‑moving and slow‑moving parts
• Proficient product awareness of car makes and models and correct part matching
• Proficient commercial acumen of market prices, margins and trade terms
• Knowledge of competing brands and positioning
• Experience 3-5 years in outdoor automotive spare parts sales (mandatory)
• Proven track record of achieving or exceeding sales targets
• Established network with workshops, retailers and dealers
• High school certificate with proven market experience
• Understanding of pricing structures and typical trade margins
• Awareness of competitors’ products, pricing strategies and promotions.

Skills