Sales Executive - Auto Parts

Job description

Job Purpose: Join the Auto Parts division to drive proactive sales. Responsibilities: Actively visit workshops, dealers and retailers daily to promote Salama Auto Parts products and convert visits into orders; maintain strong presence in the assigned territory, ensure consistent customer visits and open new accounts; apply knowledge of car makes/models, fast‑moving and slow‑moving SKUs, pricing trends and trade margins to guide customers and maximize sales; build trust‑based relationships with mechanics, shop owners and purchasing managers to secure repeat business; adhere to approved price lists, protect margins and avoid unauthorized discounts; provide market intelligence on competitor pricing, promotions and activities; coordinate with sales and logistics teams to ensure stock availability and timely delivery; promote new Salama SKUs such as coolants and radiators and educate customers on benefits.

Requirements

• Proficient in visiting workshops, dealers and retailers daily and converting visits into orders
• adept at maintaining strong territory presence and opening new accounts
• knowledgeable about car makes/models and matching correct parts
• familiar with fast‑moving and slow‑moving SKUs, pricing structures and typical trade margins
• aware of competitors' products, pricing strategies and promotions
• experienced in achieving or exceeding sales targets
• established customer relationships and network in the market
• high school certificate acceptable with proven market experience
• strong understanding of the automotive spare parts market in KSA
• knowledge of car makes and models and ability to match correct parts
• familiarity with fast‑moving vs. slow‑moving SKUs, pricing structures and typical trade margins
• awareness of competitors’ products, pricing strategies and promotions
• minimum 3–5 years outdoor sales experience in automotive spare parts (mandatory)
• proven track record of achieving or exceeding sales targets

Skills