Integrated Campaign Manager

Job description

As an Integrated Campaign Manager you will lead strategy, development, and execution of multi-channel marketing campaigns to generate qualified leads, build the sales pipeline, and accelerate revenue growth. Working fully remote in an international environment, you will collaborate with marketing, sales, product marketing, brand, events, and operations teams to create a seamless buyer journey. You will own campaign planning, channel selection, budget allocation, and performance optimization to ensure each initiative drives measurable business outcomes. You will blend creative messaging with data-driven insights and explore AI-powered tools and emerging technologies to enhance personalization, streamline workflows, and scale campaign execution.

Requirements

• At least six years of experience in B2B integrated marketing, demand generation, growth marketing, or account‑based marketing
• proven track record of developing and managing campaigns that directly generate pipeline, pipeline coverage, and revenue growth
• strong understanding of multi‑channel marketing strategies, campaign planning, audience segmentation, lead nurturing, and conversion optimization
• demonstrated ability to collaborate with cross‑functional teams including sales, product marketing, brand, digital marketing, events, and operations
• data‑driven mindset with practical knowledge of marketing attribution, campaign analytics, pipeline measurement, performance reporting, and A/B testing
• hands‑on experience using AI tools for campaign planning, content creation, personalization, workflow automation, or marketing operations
• experience with Salesforce and HubSpot or equivalent CRM and marketing automation platforms
• excellent written and verbal communication skills to present strategies, insights, and recommendations to senior stakeholders
• strong organizational and project management skills to handle multiple campaigns, competing priorities, budgets, and deadlines in a distributed setting
• fluency in written and spoken English, reliable home internet access, and ability to work effectively remotely
• proactive, adaptable, collaborative approach with commitment to continuous improvement, experimentation, and measurable business impact

Skills