Cluster Public Relations Manager
Tabuk
Job description
Raffles & Fairmont the Red Sea, positioned in the kingdom's groundbreaking Red Sea Project, will provide visitors access to two nature-focused resorts. With 361 rooms, 11 distinct dining concepts, including overwater restaurant with views of the Red Sea and the mangroves, and a Spa. As Public Relations Manager, you will develop and execute the hotel’s Public Relations strategy, manage media relationships, oversee high-impact events, and ensure consistent internal and external communication aligned with brand and corporate standards. You will act as the guardian of the hotel’s public image — protecting it, elevating it, and amplifying it. Public Relations Strategy & Planning • Establish and manage a yearly (or half-yearly) PR action plan and budget • Drive proactive PR initiatives to maximize brand exposure • Align property-level PR with corporate direction and brand standards Media Relations • Cultivate and maintain strong relationships with journalists, editors, influencers and media representatives • Draft and approve press releases, media pitches and PR materials • Organize press conferences, interviews and media appearances • Host press cocktails and press lunches at the hotel • Monitor media coverage and track PR campaign performance Events & Brand Activation • Lead preparation, organization and follow-up of PR events • Represent the hotel at conferences, exhibitions and industry events • Collaborate cross-functionally to support Rooms, F&B and Banquet sales through PR initiatives Crisis Communication • Develop crisis communication strategies • Respond effectively and professionally to reputational risks Internal Public Relations • Keep hotel staff informed of relevant company and brand updates • Support internal communications and contribute to corporate publications • Collaborate with other the employer properties for cross-marketing initiatives Corporate Alignment • Work closely with Corporate Public Relations on group initiatives • Participate in annual PR workshops • Maintain strong knowledge of brand positioning and group standards.
Requirements
- Bachelor’s degree in Public Relations, Communications or related field
- Minimum 2 years’ experience in Saudi Arabia in public relations (hospitality experience strongly preferred)
- Strong leadership capability and ability to influence senior stakeholders
- Excellent written and verbal communication skills
- Confident spokesperson with polished presentation skills
- Strategic thinker with strong crisis management ability
- Commercial awareness and understanding of luxury brand positioning
Skills
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